Description

As the Marketing Manager for an active Commercial Real Estate company, you will have a variety of responsibilities such as: working with Operations supporting stores through traditional marketing, supporting online marketing strategy and pay-per-click campaigns, drafting and placing press releases, and implementing company planograms.

Qualifications and responsibilities: 

-       Working knowledge of Google Ads and pay-per-click (PPC) advertising, Understanding the metrics that reflect a successful marketing campaign.

-       Ability to collaborate with a team of diverse employees toward marketing and company goals.

-       Basic understanding of how to measure campaign ROI.

-       Commitment to constant knowledge development.

-       Ability to leverage AI tools (e.g., ChatGPT, Canva AI, Google Ads automation) to draft content, generate creative ideas, and work more efficiently.

-       Hands-on experience with Social Media Marketing on Facebook, Instagram, Twitter, and other social media outlets that are significant in company outreach.

-       Demonstrated effective communication with customers.

-       Comfortable working in a small, entrepreneurial environment where you will wear many hats and take initiative.

-       Comfortable working in a flexible, employee-empowered environment in a small to a medium-sized company.

-       Familiarity with public relations, written communication, print marketing, online marketing and market research. 

-       Help plan and execute marketing campaigns for new and existing facilities.

-       Support effective, branded marketing communication including the company website, print marketing and advertising.

-       Assist with coordinating external PR agencies.

-       Work and collaborate with outside partner specialists to build and execute company marketing strategy.

-       Bring fresh, creative ideas for promoting the business and reaching new customers, including low-cost and grassroots tactics.

Requirements

-       Bachelor’s degree in marketing or related field, or equivalent experience.

-       Experience with PPC campaigns on search platforms such as Google Ads and Bing.

-       Experience running social media accounts (academic, or professional) and familiarity with advertising tools (Facebook Ads Manager, Twitter Ads, etc).

-       Google Ads / Bing certification a plus.

-       Exceptional communication and time management skills.

-       Proficient in MS Office (Excel, Word, PowerPoint and Outlook).

-       Basic graphic design knowledge (Canva, Photoshop, etc.) a plus.

-       Passion for sales and customer service excellence.