Description

About Houston Children’s Charity and the position

Houston Children's Charity is a 501(c)(3) non-profit organization dedicated to improving the quality of life for Greater Houston’s underprivileged, abused, and disabled children who have been otherwise left behind. The scope of our support is limited only by the availability of resources. Our goal is to leave no legitimate request for assistance unanswered.
We are hiring for a Marketing and Communications Director who will bring non-profit marketing and communications experience to this position and your expertise will be relied upon. Working closely with the President & CEO, Administrative Director, and Programs Team, the Marketing & Communications Director will be responsible for all aspects of Marketing, Communications, Social Media, and Public Relations including the following tasks:

Responsibilities 

Ø     Creation / Implementation of overall Marketing, Communications, and Public Relations Strategic Plan for Houston Children’s Charity
Ø     Support for President & CEO

        Send press releases at the direction of the President & CEO

        Assist with Press Conferences at the direction of the President & CEO

        Showcase Houston Children’s Charity daily success stories via newsletters, eBlasts, social media (Facebook, Instagram, LinkedIn, Twitter)

        Develop a plan and manage President & CEO’s social media (Facebook, Instagram, LinkedIn, and Twitter)

Ø     Writing
        Talking points for the President & CEO as needed

        Editorial pieces for Houston Children’s Charity for online and print

        Newsletter for Houston Children’s Charity and all the programs within

        Creation and execution of eBlasts including – monthly eBlasts that focus on events, Houston Children’s Charity in the Community, and any other possible information that can increase Houston Children’s Charity’s visibility in the community

        Create social media graphics & videos, and write cultivating captions for various social media channels

        Other marketing editorial pieces as needed

Ø     Press / Media / Marketing
        Create overall marketing calendar

        Manage all aspects of internal and external marketing, communications, and public relations

        Pitch Houston Children’s Charity stories to media, TV, radio, digital and editorial

        Create Houston Children’s Charity collateral pieces for individual programs

        Submit media alerts & press releases on behalf of HCC at the direction of the President & CEO

        Coordinate with media at events

Ø     Social Media / Website
        Create and manage social media strategy on Facebook, Instagram, LinkedIn, and Twitter; using tags and hashtags as necessary; increase Houston Children’s Charity followers; tweet live from events when appropriate

        Maintain Houston Children’s Charity website, including uploading photos after events, updating press room with latest newsletters, and writing blog posts

        Manage/highlight partners for website and email

        Engage with followers across social media channels & maintain CRMs (Customer Relation Management)

        Showcase sponsors, donors, volunteers, important HCC news across social media channels

        Solicit media ambassadors where possible

Ø     Events Support
        Work on event videos with videographer

        Work on all event collateral including invitations, programs, and more

        Write event talking points

        Hire photographer – shot list, oversee photographer at event, print & mail out photos & thank you cards after event

        Work with President & CEO on pre and post photos for all media and press

        Work all Houston Children’s Charity events as needed

Ø     Program Support
        Assist Program Director in communicating, highlighting, and promoting the programs in the community

Ø     Houston Children’s Charity Associate Board – liaison to group and HCC

Ø     Other duties as assigned by the President & CEO

Requirements

Qualifications

   Proven experience (4-6 years) in progressive marketing.
   Excellent writing, editing, and proofreading skills required.
   Demonstrated proficiency and skill with Microsoft Office applications as well as various graphics software and WordPress.
   Solid understanding of social media
   Proven ability to develop and execute compelling marketing plans, as well as demonstrated presentation and communication skills in formal and informal settings.
   Be self-motivated, innovative, and collaborative, and excel as a multi-tasking, creative, analytical, and quick thinker.
   The desire and ability to represent Houston Children’s Charity in a professional manner.