Description

About Gray Media:

Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation's largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray's additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

About Gray Digital Media:

At Gray Media, digital advertising moves at the speed of innovation. With nationwide reach and a focus on continuous enhancement, our Digital Sales team keeps sellers and clients ahead of the curve to ensure every campaign runs seamlessly, performs efficiently, and delivers real results.

Job Summary/Description:

As a Regional Sales Director, Digital with Gray Media, you lead with strategy, innovation, and collaboration to deliver sustainable multi-platform revenue growth. Your leadership empowers local sales teams to exceed performance goals through data-driven insights, forward-thinking digital strategies, and a culture of accountability. You serve as a trusted partner to station leadership, local/regional clients, and internal teams, helping to align market execution with Gray Media's vision for audience-first, results-focused advertising solutions. With deep expertise across all vertical markets, you translate complex challenges into growth opportunities that strengthen both client partnerships and company performance.

Duties/Responsibilities include, but are not limited to:

- Serve as a strategic partner to General Managers and Director of Sales teams, fostering collaboration and accountability.
- Lead the advancement of digital strategy for stations and clients through innovative products, data-driven insights, and integrated sales solutions.
- Strengthen client relationships at the local, regional, and national levels alongside markets, delivering measurable results and long-term value.
- Analyze market performance, including forecasting, pipeline development, and other station objectives to identify revenue opportunities and drive growth.
- Coach and develop local sales leaders, reinforcing a culture of performance, innovation, and continuous improvement.
- Travel throughout the region to support sales execution, client engagement, and revenue initiatives

Qualifications/Requirements:

- 7+ years of experience in digital advertising sales.
- Deep understanding of the digital media ecosystem and compliance requirements.
- Proven track record in digital and cross-platform sales strategy.
- Excellent communication, presentation, and negotiation skills.
- Experience in data-driven sales, audience targeting, and campaign analytics.
- Expertise in media buying workflows for linear, streaming, and digital platforms.
- Strong time management skills with the ability to perform in fast-paced, deadline-driven environments.
- Strategic thinker with the ability to develop scalable revenue plans and client solutions.

If you feel you're qualified and want to work with a great group of people, go to https://gray.tv/careers#currentopenings, you may type in the job title, station call letters, or click on "apply now", upload your resume, cover letter, and references

(Current employees who are interested in this position can apply through the Gray-TV UltiPro self-service portal)

GDM-TV/Gray Media Group is a drug-free company

Additional Info:

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray's employees to perform their job duties may result in discipline up to and including discharge.